Item specifics
| Condition: | Subject: | Management Techniques | |
| Publisher: | Pearson Education (US) | Format: | Paperback |
| Place of Publication: | Upper Saddle River | Language: | English |
| Weight: | 808g | ISBN: | 9780133712537 |
| EAN: | 9780133712537 |
Marketing Strategy and Competitive Positioning, 2nd Ed., Hooley
About this product
| Description | |
| All chapters in this edition have been revised and updated to reflect current trends. The focus is on positioning. | |
| Key Features | |
| Author(s) | Graham J. Hooley, John A. Saunders |
| Publisher | Pearson Education (US) |
| Date of Publication | 01/01/1998 |
| Language(s) | English |
| Format | Paperback |
| ISBN-10 | 0133712532 |
| ISBN-13 | 9780133712537 |
| Genre | Sales & Marketing |
| eBay Product ID (ePID) | 90625494 |
| Publication Data | |
| Place of Publication | Upper Saddle River |
| Country of Publication | United States |
| Imprint | Prentice Hall |
| Out-of-print date | 13/05/2007 |
| Dimensions | |
| Weight | 808 g |
| Width | 170 mm |
| Height | 234 mm |
| Spine | 24 mm |
| Pagination | 496 |
| Editorial Details | |
| Edition Statement | 2nd edition |
ارزان ترین قیمت : 3.22